PAM for BDP: asterisk text, holey cheese and spider(s)
As part of the poster campaign "BDP. Boring, but good.", PAM created a total of over 25 poster sujets for the BDP.
In addition to the media-effective display at Zurich HB, the Roger Köppel called drama queen, PAM has created another 12 posters in recent months.
Already beginning of April the BDP Switzerland launched the campaign "BDP. Boring, but good." with the aim of defending its 8 parliamentary seats (7 National Council seats, 1 Council of States seat) and continuously placed new posters (Werbewoche.ch reported).
The agency also created candidate posters and brochures, as well as merchandise, including a thermos flask and smiley stickers.
Responsible at PAM AdvertisingParvez Sheik Fareed, Miro Pfister.
