All Swiss Award Winners of the First Day here.
Promising start to the 2016 "Olympic Games of Advertising": FCB Zurich, a Swiss agency, has secured no less than six shortlist spots in three main categories. Unsurprisingly, the campaigns "The Great Escape" by Jung von Matt/Limmat, which have already won several awards - also internationally -, the Ikea catalog literary review by Wirz and Publicis' equal pay campaign for the Women's Center Zurich are also on the shortlist. Advico Y&R also made the shortlist with its "Bärenschiss" campaign for Helly Hansen Workwear Center.
The Swiss agencies in the categories Creative Effectiveness, Design, Product Design, Digital Craft cannot hope for a lion. (hae)
Swiss Shortlist Places 2016
|Outdoor||FCB Zurich||HCD Rink Bingo||Hockey Club Davos|
|Jung von Matt/Limmat||The Great Escape||Grisons holidays|
|PR||Wirz||Literary criticism Ikea catalog||Ikea Switzerland|
|Direct||FCB Zurich (x3)||HCD Rink Bingo||Hockey Club Davos|
|FCB Zurich||Search Racism. Find Truth||Refugees Welcome|
|Jung von Matt/Limmat||Rolling Parcels||Post CH|
|Print & Publishing||Publicis||Mixer||Women's Center Zurich|
|Publicis||Egg cooker||Women's Center Zurich|
|Publicis||Vacuum Cleaner||Women's Center Zurich|
|Promo & Activation||FCB Zurich||Search Racism. Find Truth||Refugees Welcome|
|Advico Y&R||The Shittiest Campaign of the Year||Helly Hansen Workwear Center|