Receive the German-language trade magazine "werbewoche" in the m&k issue 2/1986 as a PDF download with the following table of contents:
Focus: Field Service Motivation
Motivation - Realities and Illusions
Fair wage systems in sales
The performance-related remuneration of the sales force
Motivation of the key account manager
The psychological support of the sales force
Wage systems and motivation plans
The pages of the SMC
Sale
Impetus for negotiation
Dynamic buyers are in demand
