Screen-up with over 900 guests: 360 degree emotions in front of a full house

"More well attended than ever before," the organizers of the Swiss TV Day Screen-up were pleased to report. Around 900 guests filled Zurich's Maag Hall to capacity. TV stations from Switzerland and abroad presented program highlights and numerous new formats again this year.

The RTL Media Group kicked off the event. Channel directors Bernd Reichart (VOX), Claude Schmit (Super RTL), Oliver Schablitzli (RTL Nitro), Andreas Bartl (RTL II) and Hans Demmel (N-TV), as well as Tom Sänger (Head of Entertainment Show & Daytime RTL Television) traveled from Germany and all had emotional trailers and exciting formats in their luggage. The stations are starting the coming year with new in-house productions such as "Gone," "Milk & Honey" and "Traumhochzeit zum Schnäppchenpreis. In addition to popular series and films, the M6 Group is focusing on strong entertainment formats like the survival show "Wild - La Course de survie" or the casting show "Nouvelle Star.

For TV24, hosts Nina Havel and Maximilian Baumann have already rehearsed for their joint show "Ninja Warrior Switzerland," which will launch in 2018. TV24 secured the license option on the sporty action game show and is thus launching its first in-house production (Werbewoche.ch reported).

The SevenOne Media stations opened the second screening block with Celebrialarm. Klaas Heufer-Umlauf presented new formats like "Get the fuck out of my house" in a witty talk, and brought Andrea Haemmerli on stage, among others. The Managing Director of SevenOne Media in Switzerland had some nice news to announce: Switzerland's Next Topmodel will launch on ProSieben and Puls8 in fall 2018. The station is thus bringing the successful casting show to Switzerland for the first time (Werbewoche.ch reported).

Teleclub also celebrated a premiere. The station was at the screenings for the first time this year, presenting sports broadcasts ranging from the Uefa Champions League to national ice hockey matches.

Beautiful people and lots of skin were on display at the 3 Plus Group. Channel boss Dominik Kaiser filled the stage with the candidates from the casting of the Miss Switzerland pageant, which will be broadcast on 3+ for the first time next year. Bachelor Janosch Nietlispach diligently handed out roses to the Misses one last time before he is replaced by his successor Joel Herger, who will be looking for the big love on 3+ starting in October.

Presented by the comedy duo Unterbüsser, the SRG stations ended the screenings with champagne, dancing and varied in-house productions. Viewers can look forward, among other things, to the crime series "Wilder," which will bring suspense to Swiss living rooms starting in November.

Afterwards, the guests feasted on a mini street food festival and celebrated exuberantly at the afterparty. Singer Samu Haber provided goosebump moments during an atmospheric unplugged concert.