The 80s cult brand is back: Rocket creates relaunch for Pierrot Glace

Pierrot Glace - the cult brand from the 80s - is back. The Lucerne-based agency Rocket provided communications support for the relaunch.

Emmi Switzerland's brand is back on the shelves with the products Tom, Pierino, Magic and Croquant. In the future, the retro brand will be seen at various events with the Pierrot mascot, among other things. Fans will be able to find out more on Facebook and informed about news. Merchandising articles such as posters, frisbees and caps are also available in the online fan store.


The Lucerne-based advertising agency Rocket is responsible for the planning and implementation of all online and offline communication tools, including web, film and photography.

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