A wax Trump saves oceans
Unfortunately, it's really just the wax version and not Trump himself: Clean Ocean Foundation and McCann Melbourne are taking advantage of the U.S. president to spread an ocean-saving surf wax formula.
US President Trump still does not really want to acknowledge that climate change is largely man-made. However, humans are responsible for CO2 emissions, which also harm the oceans, among other things.
To counteract this, the environmental organizations Clean Ocean Foundation Australia has developed a surf wax formula that can neutralize harmful acids in the oceans created by these emissions. A patent was deliberately not applied for so that as many as possible adopt this Smartwax formula as standard.
In collaboration with the McCann agency from Melbourne, the organization has therefore had surf wax produced in the form of various politicians who deny climate change and sent it to various surf wax producers. The message behind it: Don't be like the big climate change deniers, but take action.
Customer: Clean Ocean Foundation Australia. Agency: McCann Melbourne. Production: Lagoon Collective.
