Office graph makes the weather in the National Museum
Despite state-of-the-art analysis and measurement technology, the weather does what it wants. You can find out why this is so and how meteorology has developed in the exhibition "The Weather. Sun, Lightning and Cloudbursts" at the National Museum in Zurich.
This was created in cooperation with the Federal Office of Meteorology and Climatology MeteoSwiss. Bürograf developed the advertising for the exhibition. The key visual plays with an attention-grabbing "W" made of ice, which slowly melts away and thus simultaneously points to the change in the climate. The exhibition "The Weather. Sun, Lightning and Cloudburst" is on display at the National Museum until May 21, 2017. The subject is used as posters (F4, F200, megaposters, streetcar posters), as advertisements in newspapers and magazines and digitally.
Responsible at the Landesmuseum Zurich: Andreas Spillmann (Overall Management), Peter Krebs (Head of Marketing), Carole Neuenschwander (Project Management Marketing). Responsible at Bürograf: Philipp Graf (Consulting Director), Martin Stillhart (Art Direction).
