Clear Channel: New Key Account Manager Digital
Anthony Sauter joined Clear Channel Switzerland at the beginning of April as Key Account Manager for Digital Out-of-Home. In this role, he reports to Sales Director Beat Sulzer.
According to the statement, Sauter has many years of sales experience in the media industry. Before joining 3 Plus TV Network in Schlieren as Sales & Sponsoring Manager, where he most recently worked, he worked at Belcom in Zurich as a sales consultant for Tele Züri and Radio 24, as well as at the Tagblatt der Stadt Zürich and the Tages-Anzeiger.
Clear Channel launched the new "Shopping Media" product - digital advertising space in shopping centers - in 2012 (Werbewoche.ch reported). CEO Jürg Rötheli: "It is our clear goal to expand the Digital' area and we are in various contract negotiations with further shopping centers in this regard. We would like to be able to offer our existing and new customers the widest possible digital offering in shopping centers, in addition to the offering at the airport."
