Publicitas markets Neue Fricktaler Zeitung newspaper

As of January 1, 2013, Publicitas will market the Neue Fricktaler Zeitung, the local newspaper for the Rheinfelden, Laufenburg and Fricktal regions, on the national advertising market. The marketing includes the print edition as well as "LocalPoint", a digital offer where, in addition to the print advertisements, the advertisements are also placed on Nfz.chNFZ-TV, as well as on tablet and mobile, Facebook and twitter. Regional marketing will now be handled by Fricktaler Medien. Order processing will be outsourced by Fricktaler Medien to Xentive, a Publigroupe company, as of January 1, 2013.

The Neue Fricktaler Zeitung is published three times a week and, with a large circulation of more than 37,000 copies, reaches over 95 percent of all households in the circulation area between Basel and Zurich.

Andreas Spycher, Head of Market Mittelland and Zurich, Publicitas: "We are delighted to have been mandated with the national marketing of NFZ and to continue a long-standing partnership." Walter Herzog, Publisher Neue Fricktaler Zeitung: "We are convinced that we have found the right marketing solution for the future with our new company, FRICKTALER MEDIEN AG, for the domestic market and with Publicitas for national customers." Ivo Bosshard, Managing Director of Fricktaler Medien: "For order processing, the media logistics service provider Xentive, a Publigroupe company, was chosen as a future-oriented solution that offers optimal service and modern technology. We are convinced that we have thus found an ideal solution in the regional and national market and are looking forward to this new challenge."