Two gold medals for Switzerland at the German Brand Award 2022

No "Best of Best" award, but gold twice: Among the winners of the German Brand Award 2022 are various Swiss companies and agencies.

German Brand Award 2022The German Brand Award was presented for the seventh time. It honors brands that can demonstrate exceptional, sustainable and exemplary brand projects and campaigns.

2022, a total of 16 "Best of Best" awards were presented, the highest honor of the Brand Awards. This year, no Swiss company was among them. However, gold was awarded in two categories to Jung von Matt Brand Identity and Bellprat Partners. In addition, many honorary prizes were awarded:

  • Brand Manager of the Year: Boris Dolkhani
  • Best Intent of the Year: #OrteFürAlle campaign by Aktion Mensch
  • Best Intent of the Year: Refill Diet campaign by Greenpeace
  • Best Startup of the Year: Ooia

The "Best of Best" winners at a glance

  • Brand Revival of the Year: Jack Wolfskin
  • Brand Experience of the Year: Siemens Visitor Center The Impulse
  • Brand Efficiency of the Year: Let's Glänz! Campaign by Vorwerk
  • Brand Impact of the Year: Beethoven X - The AI Project
  • Lighthouse Project of the Year: Vodafone auctions off the world's first SMS as NFT
  • Lighthouse Project of the Year: Sheba Hope Grows
  • Brand Innovation of the Year: The Movers
  • Service Brand of the Year: S.I.E
  • Sustainable Brand of the Year: #Entdeckedasgut in Quadratic. Practical. Good
  • Employer Brand of the Year: Accenture <3 Gaming
  • Corporate Brand of the Year: R+V - You are not alone: Lived brand and attitude
  • Product Brand of the Year: Love Nature
  • Digital Brand of the Year: Interactive Digital Paccor Booth
  • Brand Impact of the Year: Live instead of Lockdown. Get vaccinated.
  • Brand Innovation of the Year: Trivida campaign with Kristina Vogel
  • Newcomer Brand of the Year: SIMon - the little raccoon
German Brand Award 2022 The Swiss winners
Award Category Project Contractor Main category
Gold Logistics & Infrastructure Model Group - The Extra in the Ordinary Jung von Matt Brand Identity Excellent Brands
Gold Brand Communication - Fairs & Exhibitions Polish Pavilion Expo Dubai Bellprat Partner Excellence in Brand Strategy and Creation
Special Mention Corporate Brand of the Year Model Group - The Extra in the Ordinary Jung von Matt Brand Identity Excellent Brands
Special Mention Branded Corporate Social Responsibility #ufpasse PR Factory Excellence in Brand Strategy and Creation
Winner Brand Communication - Fairs & Exhibitions Swiss Pavilion Expo Dubai Bellprat Partner Excellence in Brand Strategy and Creation
Winner Brand Communication - Classic Campaign Credit card PostFinance Go Slow Excellence in Brand Strategy and Creation
Winner Brand Communication Global Wealth & Lifestyle Report Julius Baer Clear for brands Excellence in Brand Strategy and Creation
Winner Brand Communication Revue scars GFZ Modulator Excellence in Brand Strategy and Creation
Winner Brand Communication - Web & Mobile Partner.heidiland.com Heidiland Tourism Excellence in Brand Strategy and Creation
Winner Brand Design - Product Design Vertschi ASW Excellence in Brand Strategy and Creation
Winner Brand Design - Product Brand Rope jeweler Yuni Excellence in Brand Strategy and Creation
Winner Brand Design - Product Brand Orea meets Caminada Orea Excellence in Brand Strategy and Creation
Winner Brand Design - Corporate Brand Salon Basel Next Farner Excellence in Brand Strategy and Creation
Winner Brand Design - Corporate Brand Model Group - Brand Strategy and Creation Jung von Matt Brand Identity Excellence in Brand Strategy and Creation
Winner Brand Experience of the Year Model Group - Brand Strategy and Creation Jung von Matt Brand Identity Excellence in Brand Strategy and Creation
Winner Transport & Mobility EGO Movement The GO Excellent Brands
Winner Banking & Financial Services freeME PR Factory Excellent Brands
Source: German Brand Award
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