BoSW: The nominees for the Master of Swiss Web 2021
The Best of Swiss Web jury has selected the best projects of the year. These projects stood out from a total of 326 project entries in the judging process and are now competing for the master vote.
This year, twelve projects are up for election as "Master of Swiss Web 2021". The decision on who becomes Master of Swiss Web does not lie solely with the jury. The Best of Swiss Web community also has a vote. The final score will be determined in equal parts by the votes of the jury, the readers of Netzticker and the visitors of the award night on September 6, 2021.
Subscribers of the Net tickers can vote for their favorite from April 6 to 10. Everyone who is a registered subscriber by April 5, 2021 is eligible to vote.
Master of Swiss Web 2021
The nominees
| Project | Client | Contractor |
| Css autumn campaign | CSS Insurance | Notch Interactive | Webrepublic |
| Digital Experience Platform Zurich Airport | Zurich airport | Unic |
| EAO 3D Configurator | EAO | Eyekon | Intelliact |
| Jass Fédéral - Online Jass with Video Function | Swisscom | Wirz | Gbanga, Millform |
| Migros Community | Federation of Migros Cooperatives | Smartive |
| Mobility - Digital Sales Optimization with Drive | Mobility | BlueGlass Interactive |
| New Saviva Integrale | Saviva | Ti&m |
| Relaunch Css.ch | CSS Insurance | Unic |One Inside |
| Swiss Skills Connect - Digital Live Experience | Swiss Skills Foundation | Jung von Matt Tech |
| VBZ Contextual Experience Marketingcycle | Zurich Transport VBZ | We are York |
| Valyo, the capital market platform | Valyo | Valtech Switzerland |
| Artlist.net by Kunstbulletin | Art bulletin / Artlog.net | Hinderling Volkart part of Dept |
Source: Best of Swiss Web
Double weighting in the creative ranking of Werbewoche
Since 2019, the agencies and service providers that are successful in the "Best of Swiss Web" and "Best of Swiss Apps" awards benefit from the double weighting of the points achieved in the Swiss Creative Ranking, which is published annually by the Advertising Week is carried out and published. The rules and weightings are determined by the Art Directors Club Switzerland (ADC) in collaboration with the leading participating agencies. ADC Switzerland has decided to give the higher weighting to Best of Swiss Web.
The jury process of the Best of Swiss Web Awards
All submitted projects undergo a two-stage judging process. The respective expert panels per category, formed by approximately ten selected experts and specialists, are responsible for the evaluation. Of these award-winning projects, the best are sent into the running as candidates for the Master title. The Master of Swiss Web is finally awarded in a three-stage jury and public vote.
