The insect chef Andrea Staudacher wins the Bern Communication Award 2018
Andrea Staudacher, event designer and insect chef, has received the 8th Bernese Communication Award. The Bern Public Relations Society BPRG honors her for her well-founded, undogmatic and always surprising communication around the topic of "nutrition".
The award ceremony took place on Thursday evening at a ceremony attended by over 150 members and guests at the Natural History Museum in Bern.
She makes barbecue sausages and offers them to visitors at a wrestling festival, stages slaughtering as an event with an educational effect, and organizes cooking courses, caterings and talks on the subject of nutrition. Andrea Staudacher is not concerned with showmanship, but with an in-depth examination of practical and ethical-moral issues surrounding the nutrition of the future.
What will be on our plates in 20 years? Is it still appropriate to consume meat in large quantities? Why do we eat shrimp but are disgusted by mealworms? And how can we use technological progress to ensure the protein supply of a growing population? Andrea Staudacher questions our habits and uses her event design method to bring the future of our nutrition to life. "I'm interested in why we eat something and why we don't" she says. To break common patterns and test new possibilities, Staudacher develops recipes with grasshoppers and microalgae, experiments with artificial meat, offers insect cooking classes and caterings, gives lectures and stages happenings and events.
Cla Martin Caflisch, President of the BPRG, particularly emphasizes the diversity of Andrea Staudacher's work. "Whatever she does, she communicates professionally and convincingly and forces us to question the status quo. She does this in a very likeable, undogmatic and credible way. For this, we are honoring her with the Berne Communication Award."
Over 150 members and their guests attended the festive award ceremony at the Natural History Museum. Every year, the BPRG awards the Communication Prize to a person who has achieved exceptional communicative achievements without the need for specialist training. The award winner receives a specially produced work, this year designed by Bernese illustrator Boris Pilleri, and demonstrates his or her communication skills in a talk with Sonja Hasler.
Previous award winners
- 2011: Steff la Cheffe (beatboxer and rapper)
- 2012: Bernd Schildger (Zoo Director)
- 2013: Francis Foss Pauchard (Olmo founder)
- 2014: Hans Zurbrügg (Founder and President International Jazz Festival Bern)
- 2015: Mujinga Kambundji (track and field athlete)
- 2016: Prof. Dr. Thomas Stocker (Climate researcher University of Bern)
- 2017: André Lüthi (Chairman of the Board of Directors and CEO Globetrotter Travel Group)
The Berne Public Relations Society BPRG is one of the seven regional societies of the national professional association PR Suisse with over 1500 members.
