The first "reach Beauty Days" celebrate beauty

From May 13 to 15, 2022, the StageOne in Zurich-Oerlikon will become the new hotspot for all beauty enthusiasts with the first staging of the "reach Beauty Days".

Experience beauty with all your senses - and discover something new: That's what reach Beauty Days is all about, celebrating makeup, haircare, skincare and wellness in a whole new, exciting way. Switzerland's largest beauty event in Zurich positions itself as a meeting place for national and international beauty stars, where beauty fans and experts from the industry meet at eye level and dive into tomorrow's trends together.

On more than 3,000 square meters of space, beauty will be celebrated during three days from May 13-15, 2022 in the historic ABB industrial hall StageOne. Visitors to the reach Beauty Days will be able to discover and store for beauty products live on site, enjoy live treatments, listen to panel discussions on the latest trends in medical wellness, natural cosmetics and haircare, and attend beauty workshops. An important focus for all visitors: to meet their favorite influencers, beauty stars and opinion leaders from the beauty scene in person, away from Instagram and the pages of reach magazine - and to be inspired anew.

The event with 80 exhibitors in two halls is expected to attract 5,000-10,000 visitors. Day tickets are available from 29 Swiss francs, VIP tickets with a great goodie bag from 86 Swiss francs. The call for exhibitors has started, basic packages for exhibitor stands at reach Beauty Days are already available from approx. 4,000 Swiss francs, with all-inclusive stand construction solutions and advertising packages and attractive "first mover" offers with 10% early booking discount until 30.09.2021.

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