Heads for Zurich museums: "As diverse as the people of our city"
The current autumn campaign by Heads for the Zurich Museums Association celebrates the diversity of people and museums in the city on the Limmat.
Landesmuseeum? Kunsthaus? Sure, but Zurich's museum landscape has much more to offer. A total of 64 museums offer their visitors a wide range of knowledge, inspiration, experiences and surprises.
The current Heads poster and online campaign builds on this narrative: No matter who you are and what you are interested in - everyone will find something to inspire, engage, touch or enrich them in Zurich's diverse museums.
The campaign starts with subjects of five people in five museums.
Responsible at Verein Zürcher Museen: Brigit Wehrli-Schindler (President VZM), Nicole Mayer (Managing Director VZM). Responsible at Heads Corporate Branding: Simone Raubach (consulting), Ralph Hermann (text), Marco Simonetti (concept/design), Roman von Arx (production). Photography: Nici Jost, Caroline Minolle.
