Agency at the airport thanks the superheroes with ZVV
In 2019, the ZVV-BonusPass was switched to the SwissPass, which resulted in an expense for certain companies. The ZVV therefore wanted to show its appreciation with a small gift. Agentur am Flughafen is responsible for the implementation.
Due to the changeover, some adjustments had to be made in the processing and backend of various companies, which resulted in additional work.
The agency developed a superhero campaign for the small gift. In a mailing, each HR department was sent a personal code with the request to log in to the landing page and select a small team gift of their choice.
Responsible at Zürcher Verkehrsbund ZVVBoner Corinne (Head of Strategic Business Area Regular Customers). Responsible at SBBValeria Malacarne (Account Manager Business Customers). Responsible at agency at the airportRené Eugster (Creative Direction); Dominique Rutishauser (Art Direction); Ketil Eggum (Art Direction); Miriam Egli (Consulting/Text); Julia Lüchinger (Coordination); Katharina Eugster (Screen Design/Programming).
