Betty Bossi shows first Christmas commercial with Christa Rigozzi
Betty Bossi has launched its first Christmas commercial. The company was able to win Christa Rigozzi as its Christmas ambassador, who shows Betty's Christmas bakery in the commercial.
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In the Betty Bossi kitchens in Zurich-Altstetten, Christa Rigozzi and the elves experiment with a chocolate melting machine and write new biscuit recipes. They also bake Betty Bossi biscuits.
"Christa Rigozzi is a perfect match for Betty Bossi - both are likeable and warm," says Isabelle Strub, Head of Marketing. The presenter agreed immediately on request, as she herself loves cooking and baking with Betty Bossi. During the shoot, the Ticino native kept all the children happy and even slipped them a biscuit when necessary.
The Christmas commercial is a thank you to all customers, is distributed on Betty Bossi's channels and is linked to a competition.
