GLA United: New international agency created through merger
GLA United is the name of the new agency, which was created from a merger of Jonlinio, Sportinio, Intus Studio and D/F and will start operations on Monday. The agency has its offices in Zug, London and Shenzhen and is active in six areas of expertise with over 30 subject matter experts.
Five partners are on board: Flavio Niederhauser (CEO), Miguel Schweiger (Managing Director Europe), Woad Yuan (Managing Director Asia), Benjamin Luterbacher (Art Director) and Xie Anyu (Director Exhibition & Events).
The new agency brings a broad as well as international know-how in different competence fields. GLA United does not see itself as a classic full-service agency. "We think holistically and networked in every project, therefore we can develop new creative as well as innovative solution approaches for our customers", it says in the announcement of the agency launch. In addition to the European market, the focus is also on the Asian market. The agency is broadly positioned in both markets and has a global network. "Thanks to this network and our experience, we can point out completely new opportunities to internationally active companies in both markets," adds Flavio Niederhauser.
GLA United offers a wide range of services - from the development of holistic concepts, to implementations in the areas of marketing, branding, sports and art, to detailed performance marketing. Furthermore, the agency is a contact for new technologies as well as current topics in digitalization.
The agency's client portfolio already includes well-known companies such as Volvo, Champions Hockey League, Tencent, National Geographic, Arval, hummel and kjus.
