Swiss Sponsorship Awards: The nominations
Bereits zum vierten Mal in Folge präsentiert der «Swiss Sponsorship Think Tank» am 4. Februar 2016 die Verleihung der Swiss Sponsorship Awards in Zürich. Drei Wochen vor dem Event sind nun die Nominierten bekannt gegeben worden.
Category:
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Nominated organizations:
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Sports
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#Boostzuerich 2015"
with "Indoor Sports
with "Perspactives
#Gigawave"
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Culture
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with "Grand Tour of Switzerland
Swisscom & Radio Energy
with "Now Swiss Moments
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Society
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Coop Bank & Pink Ribbon
with "famigros Ski Day
Suva & Seif
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International
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Hublot & Ferrari
Project360"
with "Swatch Beach Volleyball Major Series
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The nominations were made on the basis of predefined criteria such as the originality of the campaign, ROI measurement or activation of the campaign by a jury of nine experts and executives from the marketing and communications sector: Dominique Turpin (IMD), Sébastien Tondeur (MCI Group), Pierre Brunschwig (Bongénie - Grieder), Jürg Kernen (Sponsoringextra), Thomas Schmutz (Aargauer Kunsthaus), Hans-Jürg Rufener (Rufener Events), Thomas Junod (Uefa), Patrick Cotting (CCI Cotting Consulting) and Sebastian Chiappero (Cercle Suisse de Sponsoring).
The Swiss Sponsorship Awards were launched in 2012 by the Swiss Sponsorship Think Tank / Cercle Suisse de Sponsoring with the aim of increasing the professionalism of sponsorships in Switzerland and motivating companies to use this increasingly important corporate communication and marketing tool. The event has already been held successfully three times in recent years and is becoming more and more established on the Swiss sponsorship scene with each passing year.