Wunderman: For master only
Zurich-based agency Wunderman has created a jump-starting film for Windows 10 Hello.
Typing in a password is a thing of the past with Windows 10: Thanks to the "Windows Hello" function, Windows 10 recognizes its owner by face (provided the appropriate hardware is available). Wunderman Zurich has created a film for Microsoft that dramatizes this practical feature in a surprising way - with a Jack Russell Terrier with a lot of jumping power. The film will be used online and on social media channels. It is part of a larger campaign that Microsoft Switzerland has "on air" during the Christmas season for Windows 10 and the new Surface Pro 4.
Responsible at Microsoft Switzerland: Daniel Furger (Consumer Marcom Manager), Kurt Hoffmann (Windows Product Marketing Manager). Responsible at Wunderman (Member of Y&R Group Switzerland): Thomas Engeli (ECD), Thomas Bosson (AD), David Krucker (graphics), Parvez Sheik Fareed (text), Fabrice Tobler (production), Nicholas Meyer (consulting); X52 Film/Stefan Rüegg (production).
