JvM/Limmat: e-banking campaign for Raiffeisen
Raiffeisen launches a new e-banking service that allows customers to do their banking more easily and quickly - at any time and on any device. Jung von Matt/Limmat stages this with a new TV spot.
In it, iPad magician Simon Pierro shows in his very own way how quickly bills are paid. Pierro, who has also appeared on the Ellen DeGeneres Show, conjures up a payment slip in an iPad and a real hundred-dollar bill out again in front of astonished viewers. It's just as fast with Raiffeisen e-banking. Even if you can't work magic. The film is accompanied by print versions and can now be seen throughout Switzerland.
https://www.youtube.com/watch?v=0ekApv2xzRI
Responsible at Raiffeisen Switzerland Cooperative: Jürg Moosmann (Head of Advertising & Brand Management); Fiorella Brülisauer (Head of Advertising Private Clients); Dieter Graf (Communications Consultant); Manuela Kohler (Communications Consultant). Responsible at Jung von Matt: Alexander Jaggy (Executive Creative Direction); Rob Hartmann, Andy Lusti (Creative Direction); Stefan Ganz (Text); Florian Molinari (Art Direction); Nathalie Brogli (Graphics); Thomas Steiner, Markus Brink (Consulting); Sarida Bossoni (Art Buying). External partners: Pumpkin Film (film production), Kai Sehr (director), Tobias Dengler (camera & photography), Alex Kirschner (audio postproduction), Konnex (media).
