Wunderman: Who loves milk, loves Mini Babybel

Mini Babybel is the little cheese snack made from 98 percent milk - packed in the unique wax wrapper that entices not only children to have fun. Even young cats, the most playful of all milk lovers, like to stick their noses into the little cheese, which is made almost entirely of milk. And they are happy to play the clown for it. The three special subjects are now in use as posters and advertisements.

Responsible at Bel Suisse: Barbara Frei (Marketing Director), Eva Steiner (Brand Group Manager). Responsible at Wunderman (Member of Y&R Group Switzerland): Markus Gut (CD), Sarah Paul (AD), Marion Lim (text), Raphael Grob (graphics), Stéphanie Bertschi (consulting). Media: APG.