Euro Shock Poll: Julien Witt
Werbewoche survey on economic development after the "Euro Shock" and its impact on the communications and advertising industry: Julien Witt, JBW Media
2015 could once again prove that so-called experts and forecasters are often wrong. I do not think that a recession is imminent (unless it is conjured up), but rather I believe in the strength and wisdom of our consumers and industry leaders. The Swiss have sufficient reserves and can afford to behave anti-cyclically. Therefore, I can well imagine a slight increase in advertising sales.
