Ammarkt: All the power of nature is in ginseng
Ammarkt has developed a new TV commercial for Ginsana. The spot dramatizes the power of the ginseng root as a natural energy provider in Ginsana in an Asian-style.
The customer benefit is to be transported via the well-known, undisputed active ingredient ginseng, which resonates in the product name. In the commercial, the ginseng farmer feels first-hand the healing powers of the root against fatigue, weakness and exhaustion. Ginsana, which bears the same name, is present with its lead product in 29 countries.
Responsible at Ginsana: Elisa Ranieri (Marketing & Communication Manager), Sabrina Consonni (Marketing & Communication). Responsible at Ars Vitae Switzerland: Stefano Airoldi (Marketing and Sales). Responsible at Ammarkt: Ralf Kostgeld (CD), Markus Tränkle, Günter Kasel (text), Jan Walser (AD), Jerry Zimmerli (graphics), Marcel Odermatt, Lucia Burtscher, Sandra Sigrist (consulting). Responsible at Pumpkin Film: Sonja Brand (Producer). Responsible at Snap Film: Michael Kindermann (producer), Götz Hudelmaier (director), Marco Barberi (camera), Manuela Rüegg (production assistant), Hastings Zürich (sound).
