Netbooster wins worldwide Emirates account

Netbooster was selected after an extensive global agency pitch process to develop and manage Emirates' search engine marketing strategy across all international markets.

The planned innovations include the Netbooster "SmartSearch". This optimizes the performance of search engine marketing campaigns through real-time display and advanced use of data. The Netbooster network already includes more than 450 employees in 18 offices. The opening of a new office in Dubai this November will allow the agency to better serve Middle East / North Africa, where digital media is currently booming, the agency said in a statement Friday. By the end of 2012, the Netbooster office in Dubai will also add other high-profile clients, it said.

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