Goldbach Media: Adscreens now also at Migrol gas stations
Goldbach Media is expanding its adscreen offering. Since mid-December 2010, the company has been marketing adscreens at Migrol gas stations.
An adscreen service has been available at service stations in Switzerland since the beginning of 2004. To date, this has comprised 77 Tamoil sites. In December 2010, 51 Migrol and Shell service stations were added, with a gradual expansion at the beginning of 2011 to a good 75 locations. The reach of adscreen advertising is thus doubled. In addition, the quality of the screens, which are operated by Salescreen AG, has improved, says Goldbach Media. These are two to three times brighter and have a higher contrast than the previous screens.
