Issue 29/1996

Receive the German-language trade magazine "werbewoche" in issue 29/1996 as a PDF download with the following table of contents:

SHOPPING INSTEAD OF REFUELING

Campaigns: TV commercials for Shell service station stores

ON THE TOILET INSTEAD OF IN FRONT OF THE TV

Campaigns: Image correction for Publicitas

BATHING IN SOCCER FEVER

Magazine: AZ-Cup - Football for advertisers

THE CHIC LOOK BACK

International: Retrochic in the USA - "old" advertising for new products

DIGITAL TV BRINGS NEW FORMS OF ADVERTISING

Media: Weak start for "DP I"

THE FIGHT AGAINST ROGUE SELLERS

In conversation: Rene Bill on 25 years of SVD
Category: Single issues

CHF 14.50