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Issue 19/1992

Receive the German-language trade magazine "werbewoche" in issue 19/1992 as a PDF download with the following table of contents:

Sponsoring

A Swiss man pulls the strings on all sponsorship projects in Euro Disney Land Boris Lantenbach

Mill talk

The Bakom President advocates a strong SRG and every good alternative Marc Furrer

Advertising

Did not take a position on the advertising industry on "Advertising Day", but did on Europe Council of States member Kündig

Agencies

Mazda and its advertising on the road to success for three years

Public Relations

Issues Management - Part II of the Birchmeier/ Köcher discussion

In the spotlight

And the radio beckons forever

Media

Tages-Anzeiger holds its first annual press conference  
Category: Single issues

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