Receive the German-language trade magazine "werbewoche" issue 15/2002 as a PDF download with the following table of contents:
GERI AEBI
packed his bags for Wirz after 15 years of advertising in Austria:
KALLE LASN
also sees Adbusters as a pioneer of the anti-globalization movement:
SWITCHED OFF
Marketing; "Is this still your child?", asks a US TV commercial, promoting a week without TV. An initiative that has not (yet) found many followers in Europe.
SWITCHED ON
Media: Private regional television continues to gain ground in Switzerland. After the demise of Tele 24 and TV 3, this is good news for a change.
CONNECTED
Shortlist: IP Multimedia called for the IPM radio event, and (almost) everyone involved in radio advertising came.
TYLER BRÜLE
now also teaches the Arabs the correct way to deal with what he considers to be lifestyle:
