Ausgabe 13/1998 - Werbewoche m&k

Receive the German-language trade magazine "werbewoche" issue 13/1998 as a PDF download with the following table of contents:

KARL LÜÖND

for the right to change

DECORATIVE SLEEP

Campaigns AY&R's Swissair campaign in its third year

"CANDIDE" ANNO 1998

Sponsoring "Zurich" had Voltaire's classic rewritten for its 125th anniversary

HOW GERMAN CAN COMMUNICATION BE?

International About poor creative performance in Germany

MATTHIAS STEINMANN

on the SRG intermedia study

THE FIRST WILL BE THE FIRST

Media Wemf editions 1997

RADIO ADVERTISING: "MORE TO SWITCH OFF THAN TO LISTEN TO".

Media IP Multimedia (Switzerland) and Impuls BDDP launch Radioday

HANS HEINRICH CONINX

on the relevance of circulation figures

Category: Single issues

CHF 14.50

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