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Issue 10/1981

Receive the German-language trade magazine "werbewoche" in the 10/1981 issue as a PDF download with the following table of contents:

This week: People + Personal,

Letter to the Editor, Darling and Editorial,

Hans Gfeller: 80 years. And that's not just a phrase.

Kassensturz and Wer befernsehen,

A few more news

Industrial direct mail is better than its reputation. Read on

Two new reference books. One of them in an important new edition: Consumer behavior. By Werner Kroeber-Riel. On

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