APGISGA Mountain expands the digital network in Zermatt with 20 new screens in the ski area
Advertising and information on an additional 20 screens in the ski and excursion area complement the existing digital offering of APG|SGA Mountain in the center of Zermatt. The spots or animated images are displayed on the digital information systems in the waiting areas and transit zones.
At Switzerland's highest ski resort in Zermatt, a digital information system replaces the analog scoreboards. The screens on the left provide information on piste plans, temperatures, wind speeds and avalanche danger. The screens on the right are now managed by APGISGA Mountain. The network consists of 20 "Mountain Screen Zermatt" and allows advertisers to be present with spots or animated images.
The screens along the newly opened "Matterhorn glacier ride" (3821 m.a.s.l.) and in the waiting and transit zones of the mountain railroads are designed to attract attention all year round. Around 300 broadcasts per day and screen with spots of ten seconds in a two-minute loop offer advertisers visibility and impact for their campaigns.
The weatherproof screens are state of the art and feature anti-reflective protective glass that is readable even in strong sunshine. The 20 Mountain Screen Zermatt (46 inches) in the ski area complement the existing digital offering of four Mountain ePanels (70 to 80 inches) in the center of Zermatt and Täsch. The national digital portfolio of APGISGA Mountain currently includes 38 digital advertising spaces in the mountain areas.
