ADC Young Creatives Award: Around 120 youngsters at the first online briefing
The starting signal has been given for the 14th ADC Young Creatives Award 2021. Around 120 youngsters took part in the online briefing event of the young talent competition on Wednesday evening. Now it's time to get brainstorming!
Around 120 youngsters took part in the first online briefing event of the ADC Young Creatives Award.
For the first time, the briefing event of the ADC Young Creatives Award 2021 took place online on Wednesday evening. Philipp Skrabal, Chief Creative Officer at Farner and ADC Vice President, welcomed the 120 or so interested participants with a preview of what awaits the youngsters if they win: As always, there are four of the coveted ADC Young Creatives Awards to be won in the categories Film, Outdoor, Direct and Cyber.
The winners of the Young Creatives Award can also become members of the "Young ADC" and thus part of ADC Switzerland. In addition, the Young Professionals will receive a "ticket" to join the jury at the next ADC judging and thus decide on the shortlist and bronze awards on the first jury day.
Stijn Heytens, Chief Marketing Officer at McDonald's, and Urs Krucker, strategist at Wirz, then provided the youngsters with further background information on the briefing and the strategy of this year's briefing provider, McDonald's Switzerland. Finally, as always, there was time for questions and initial food for thought.
Those who missed the event can visit Adc.ch download the briefing as well as all submission rules in German and French. Deadline
of the ADC Young Creatives Award 2021 is February 24, 2021.
McDonald's briefing.
