LIA: Six awards for FCB Zurich and Publicis
The Swiss agencies secured six awards and one shortlist position in New York.
FCB Zurich wins one silver and three bronze medals at this year's LIA with the already award-winning HCD ribbon bingo:
- Silver - Digital - Innovative Use of Digital: HC Davos, "Rink Bingo
- Bronze - Branded Entertainment - Experiential/Live Events: HC Davos, "Rink Bingo
- Bronze - Digital - Entertainment: HC Davos, "Rink Bingo
- Bronze - The New - Creative Technology: HC Davos, "Rink Bingo
- Finalist - Digital - Mobile Advertising: HC Davos, "Rink Bingo
https://www.youtube.com/watch?v=z9vuX6fAnZk
Publicis has won two bronze medals with the UBS pension campaign, which has also already won several awards:
- Bronze - TV/Cinema/Online Film - Campaign: UBS Retirement, "Car", "Club", "Scroll"
- Bronze - TV/Cinema/Online Film - Humour: UBS Retirement, "Scroll
https://www.youtube.com/watch?v=tdOrkw5QJHU
https://www.youtube.com/watch?v=/i-sFBPcnGn8
