m&k special edition 8-9/2021

Receive the German-language trade magazine "m&k" special edition 8-9/2021 as a PDF download with the following table of contents:
  • Course for expansion, Centuries old, but not a bit tired: site visit at Stämpfli Kommunikation.
  • Transmitter and receiver, Communications expert Matthias Zehnder: "This is how your message gets across!"
  • Competence Curiosity, What skills do companies need to prosper in our era?
  • You are well advised there, Every project in communication begins with consulting. What matters?
  • Consciously set sail, If you want to communicate digitally, you should know your goal: A lot can go wrong.
  • Designing communication, Design is an integral part of holistic analysis from the beginning.
  • In the service of Experience, Today, realization is much more than print - it's about creating experiences, both on and offline.
  • Marketing, In communications, too, "A little advertising goes a long way."