20 Minuten Advertising: Séverine Hubatschek becomes Managing Director

Séverine Hubatschek will take over the management of 20 Minuten Advertising as of January 1, 2022. Marc Challandes, currently responsible for the management ad interim, will return to 20 Minuten as Chief Revenue Officer as of the beginning of next year.

Newly minted mother Séverine Hubatschek will take up the position of Managing Director of 20 Minuten Advertising on a part-time basis as of January 2022. (Image: Goldbach)

Séverine Hubatschek will be given overall responsibility for 20 Minuten Advertising as of January 2022. In this new function, she will become part of the Executive Committee of the Goldbach Group.

Hubatschek laid the foundation for her professional career in the media industry during her commercial training and a total of five years working for Publicitas. She then spent seven years deepening her media expertise and knowledge in strategic planning at Mediacom - first as a junior and later as a senior consultant with team leadership.

Her twelve-year career with 20 minutes began for Séverine Hubatschek in 2009 as Key Account Manager. In 2011 she became Deputy Head of Advertising Market National, later Head of Sales National and from 2016 she was Head of Advertising. Since 2020, as Director Advertising, she has contributed with her expertise to the establishment and further development of Goldbach's subsidiary 20 Minuten Advertising, Goldbach writes in a statement.

In addition to Séverine Hubatschek, the Executive Board will now consist of Stefan Halter, Director Commercial Content & Performance Business, Helen Irniger, Director Clients & Strategic Sales, and Lea Müller, Director Agency & Digital Sales.

Marc Challandes supports the management of 20 Minuten Advertising and is responsible for the overall coordination with various Goldbach units in the areas of technology, strategy and pricing. As a member of the management of 20 Minuten, he is responsible for the interests of 20 Minuten Publishing in relation to Goldbach.

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