Goldbach Mediarena and Award Night 2011
At the Goldbach Mediarena 2011 on May 10, renowned speakers will talk about the future of digital communication. In addition, the Goldbach Award for cross-media and now also for social media will be presented in the evening in a festive setting.
Every year in May, the Goldbach Group invites you to the Mediarena, which this year takes place at Kaufleuten in Zurich. Germany's youngest podcaster, Philipp Riederle, will show how the young generation operates within social media and how best to reach them. Social media is no longer just an integral part of the private sphere, but is increasingly playing a decisive role in marketing and communication strategies. Social Media Manager Manuel P. Nappo will report on the permissible and impermissible from his practical experience. The presentation by Christian Blümelhuber on "Marketing is like good porn" will be just as interesting as the presentation by Patrick Warnking, Google Manager Switzerland. Mark Forster will give an outlook on the mobile world and Dominik Kaiser, CEO of 3+, will provide the latest information on the US television market.
Following the Mediarena, the Goldbach Awards for Crossmedia and now also for Social Media will be presented in the evening. These two awards recognize outstanding campaigns that impress with their innovative and intelligent networking or make particular use of the possibilities of social media platforms. Entries can be submitted until March 24, 2011 at Goldbachaward.ch be submitted.
Registration for the Goldbach Mediarena and Award Night 2011 is now open at Mediarena.ch or Goldbachawardnight.ch possible. The number of places is limited.
