Seven nominations for the Marketing Excellence Award 21 

The Marketing Excellence Award honors exceptional achievements in marketing. Experienced marketing professionals from business and science have reviewed submissions from all over Switzerland. 

Prizes are awarded for changes in marketing that have demonstrably initiated above-average market success and improved opportunities for the future. The 14-member jury, headed by Prof. Dr. Sven Reinecke from the Institute of Marketing at the University of St. Gallen, has set to work.

Marketing Excellence Award 2021

The nominees

CategoryClient / ProjectProject ManagerInvolved agencies
Large companiesGeberit / The best of both worldsMartin Baumüller, Tobias MayrJung von Matt Limmat, Customer & Co
Large companiesFederation of Migros Cooperatives / Migros Ice Tea BeatsPhilipp BuehlerWunderman Thompson Switzerland
Large companiesCSS Insurances / Health365Andreas SchragCarpathia, Humanoo, SwissCommerce, Sir Mary
SMEOblamatik / Work like GoogleRoland ObristBrand core
SMELenzerheide Marketing and Support / Bike Kingdom LenzerheideMarc keyCreative Intelligence Society
SMESmile Insurance / The insurance without blah blah blahJoséphine ChamoulaudTeam
SMESwitzerland Tourism / No DramaAndré HeftiWirz, sir Mary

The Marketing Excellence Award winners, along with the Special Award and Audience Award, will be announced on 19 August 2021 at Marketing Day 21.

This year's Marketing Tag 21 has two firsts in store: For the first time, the most important event of the Swiss marketing industry will take place in Zurich - and it is the first event in the new and ultra-modern Kongresshaus Zurich.

This year's theme is "Focus. More important than ever!". Over 30 marketing professionals will discuss how they master the digital transformation and focus on what is necessary. A highly focused program with keynotes, keynote speeches, media talk and break-out sessions awaits the guests. The day will be hosted by TV presenters Kiki Maeder (SRF) and Vanessa Meier (TeleZüri) as well as Matthias Ackeret.

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