Ruf Lanz and the RTK proofreading team save from embarrassment
Ruf Lanz's current campaign shows that it pays to have texts proofread by RTK before publication.
Even one wrong separation can ruin the whole text. The disadvantage train is likely to attract far fewer passengers than the night express train, and whether the most beautiful Christmas hits on CD will create a festive mood is also doubtful.
As the current Ruf Lanz campaign shows, it pays to have texts read by RTK's proofreaders before publication. They scrutinize campaigns, printed matter, newspaper articles or websites with a sharp eye and save you from such and other embarrassments.
Ruf Lanz's campaign won awards in ads and text at the last ADC judging. It is regularly supplemented with current subjects and also appears in the print edition of Personal.
Responsible at RTK Medientechnik: Andreas Lehmann (Managing Director). Responsible at Ruf Lanz: Markus Ruf (Creative Director), Isabelle Hauser (Art Director), Armin Arnold (DTP), Miro Poffa, Carlotta Biffi (Project Management).
