Seed shows that boring financial stability is good
Seed developed and realized an explanatory film about financial stability for the German Bundesbank.
Financial stability is fundamentally important for an economy. The Deutsche Bundesbank monitors and assesses potential threats to the stability of the German financial system. It contributes its assessments to national and international bodies and communicates them to the public. In this way, it contributes to financial stability.
When financial stability prevails, the topic is unspectacular. Against this background, Seed has developed and implemented an animated explanatory film on behalf of the Deutsche Bundesbank. In an easy-to-understand manner and with a wink, the film explains why it is quite good when financial stability is perceived as boring.
The film will be published on the Deutsche Bundesbank's website and on all social media channels. It will also be used at presentations and events.
Responsible at Seed Audio-Visual Communication: Adrian Wisard (director), Christoph Hess (screenplay), Kristina Krebs (animation), Bardo Eicher (sound design, sound mixing), Claudio Garovi (production management), Felix Courvoisier (producer).
