Thjnk Zurich shows Swiss athletics greats for Ochsner Sport

Ochsner Sport launches the campaign for the Summer Olympics. The Zurich agency Thjnk is responsible for implementing the campaign.

Ochsner Sport is a premium partner of the Swiss Olympic Team and supports various Swiss athletes such as the beach volleyball duo Tanja Hüberli and Nina Betschart, triathlete Nicola Spirig, gymnast Giulia Steingruber, mountain biker Nino Schurter, para-athlete Marcel Hug and marathon runner Tadesse Abraham. In the wake of the Summer Olympics, these athletes are moving into the spotlight.

The current campaign shows how they are preparing for the Olympic Games on the Swiss sports field. How they go the extra mile alone. Training in pouring rain, still swimming their lanes or reeling off their laps in the night. They share their Olympic fire in the run-up to the Games and give their all to be ready for the big moment.

The film can be seen on TV and in various online and social media formats, and megaposters and various POS measures were also implemented. The official Swiss Olympic Team Collection, designed for the first time with On, is available exclusively at Ochsner Sport.


Responsible at Ochsner Sport: Marco Greco (Head of Marketing), Patrizia Fiechter (Team Leader Classic Communication), Nathalie Brunner (Classic Communication), Paddy Käser (Team Leader Content and Social Media). Responsible at Thjnk Zurich: Alexander Jaggy, Pablo Schencke (GF Creation), Lukas Amgwerd (Text), Lukas Frischknecht, Leandro Disler (Art Direction), Andrea Bison (GF Consulting), Marie Vuilleumier, Anna Magnaguagno (Consulting), Gordon Nemitz (GF Strategy). External partners: Animals (director), Hillton (producer), Jingle Jungle (recording studio), Adrian Bretscher (photographer).

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