Jung von Matt Play strengthens trust for Hirslanden Klinik Birshof

Jung von Matt Play developed and produced a new TV commercial for the Hirslanden Klinik Birshof. The spot is intended to convey that patients can continue to place their trust in the clinic - even during the pandemic.


Currently, most people try to avoid going to the clinic whenever possible. So advertising the services of a clinic can sometimes seem strange. But this is exactly where the new commercial for the Hirslanden Klinik Birshof comes in: Even during a pandemic, there are medically necessary procedures. And for these, patients can come to the Hirslanden Klinik Birshof with a good feeling.

The 30-second spot, which will be broadcast on Tele Basel and Hirslanden's social media channels from the end of November, focuses on the trust that patients have placed in the clinic, which specialises in orthopaedic surgery, for many years.

Responsible at Hirslanden Klinik Birshof: Liliane Frei (Head of Marketing and Communication), Beatriz Greuter (Director). Responsible at Jung von Matt Play: Michael Kindermann (MD, Creation, Executive Producer, Director), Valérie Grüninger (Production Manager), Atila Ulcay (Camera), Valentina Buoli (Creative Video Editor), Alessa Fanzoi (Video Creative, Motion Graphics). External partners: RoDo Works (grading), UKO (recording studio).

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