Content and form continues the campaign for Dynoptic
Inhalt und Form continues the TV campaign for Dynoptic and has implemented four new spots.
After the successful online and TVC campaign in fall/winter 2019, Inhalt und Form has again implemented 4 minimalistic spots for the optics professionals. The new spots subtly but intuitively pick up on the 4 seasons and are aired in a staggered manner. The first two spots on the themes "Spring" and "Summer" are already on air.
In addition, moving images were created for TV streaming, social media and banner ads, and a lively print and poster theme was implemented. In addition, Inhalt und Form created a branded set of jass cards and a memory game called "Dynoptic Fantasy" to playfully integrate the brand into everyday life. The games are distributed by Dynoptic partners as giveaways.
Responsible at Dynoptic: Martin Schütz (Managing Director / CEO). Responsible for content and form: Dominik Stibal (CEO); Karin Estermann (Executive Creative Director); Vasco Bickel (Creation); Mato Bilic (Animation); Yannick Lippuner (Text); Audrey Arnold (Project Management); iundf Media Impact (Media Agency); The Cover Media (Sound and Post Production).
