Republica speaks turkey for the Fernfachhochschule Schweiz

It is indeed an art to complete a course of study alongside one's job or parallel to everyday family life. For the most part, conventional study programs are aimed at what might be called "classic" students who can clearly focus on their studies. And this is exactly where the Distance Learning University of Applied Sciences Switzerland comes in with its flexible study model: 80% of the studies take place in accompanied self-study via its own online learning platform. The remaining 20% can be completed as face-to-face classes at one of the four FFHS locations in Zurich, Basel, Bern or Brig.

Republica therefore makes one thing clear for the promotion of this offer: Even with the flexible system of the FFHS, studying will not be a cheerful walk. But the FFHS makes it possible and feasible in the first place to reconcile work and/or family life with a well-founded continuing education program.

The campaign - with various online and offline adaptations - deliberately breaks with the usual recruitment mechanisms in the continuing education market, where highly dynamic achievers shake hands. Instead, the campaign makes it clear with a wink that the FFHS knows about individual life situations - and can therefore respond to them.