Rod bathes the city of Zurich in green for ewz
Anyone who buys electricity in the city of Zurich receives 100 percent natural electricity. To communicate this to a wider audience, Rod has launched a poster campaign.
Throughout the city, green posters indicate that the Zurich electricity company sells 100 percent natural electricity to the citizens of Zurich. In this way, ewz is making an important contribution to the 2000-watt society. In the long term, Zurich's residents should consume no more than these 2000 watts and reduce their CO₂ emissions to one ton per person per year by 2050.
The natural electricity campaign shows in a reduced way that ewz is making the city greener. Because the demand for natural electricity increases investments in power plants that produce natural electricity.
Responsible at ewz: Brand & Communication Team Concept, creation and realization: Rod Communication. Animation: southern t. Image editing: Blue Horizon. Media: Konnex, Out of Home Media, adisfaction Suisse (online), xeit (social media).
