PAM advertises with mega poster for PAM

Since last week, PAM Advertising has been advertising the next three months with a mega poster on its own agency facade.

pam-pam

"The complex measurement work to specify the distance as accurately as possible proved particularly difficult," says Miro Pfister, owner of PAM.

The Cannes kick-off on June 17 was chosen as the timing of the placement: while the Swiss advertising elite lingered in Cannes, PAM attempted to canvass potential marketing executives facing closed agencies. Unsuccessful so far.

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