Hip-hop for the ETH

Seed has created a hip-hop music video for ETH Zurich, with which the university addresses potential Master students.


ETH Zurich aims to attract outstanding Master students from all over the world. It is aimed at young people who feel attracted by ETH's values. In addition to academic achievement, the central values are freedom, personal responsibility, entrepreneurial spirit, openness to the world and critical thinking - as well as the courage to go one's own way.

For this purpose, Seed developed and realized a humorous hip-hop music video in close cooperation with ETH Zurich's university communications department. The clip will primarily be used in social media and other online channels. It will also be shown at events, presentations and trade fairs.

Responsible at ETH Zurich: Andrea Lingk, Roland Baumann, Rainer Borer, Simon Zogg, Gertrud Lindner, Micha Bigler, Anders Hagström. Responsible at Seed Audio-Visual Communication: Adrian Wisard (director), Jeffrey Baumann/UKO (music production), Roman Peritz (camera), Milos May (editing), David Haisch (casting), Bastian Hertel (production management), Felix Courvoisier (producer).

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