In the last subject, the three Weggli hedgehogs pressed their noses against a seemingly insurmountable butter bell. Now they have come up with a plan to get to the butter after all: by joining forces and using a butter knife. The new motif can currently be seen as a poster throughout Switzerland.
Responsible at Floralp: Peter Ryser (Managing Director BO Butter), Martin Rüst (Head of Advertising & Key Account SMP), Xenia Hupp (Project Manager Advertising & Key Account SMP). Responsible at Leo Burnett Switzerland: Christian Bircher (CD), Bastian Otter (text), Dominik Zekar (graphics), Axel Eckstein (ECD), Michela Iseli (consulting), Margit Gassner, Lilou Studio (3D artwork).