"It takes two"
On Thursday, the new media agency CS2 launched its #ItTakesTwo campaign to celebrate 20 years of good collaboration.
The common saying "it takes two" perfectly expresses how important the interplay of a partnership between an agency and its clients or partners is for the success of a project.
Iconic images that are part of the collective consciousness were selected for illustration: From the fall of man in the Bible to the most successful film franchise of the present day. "Sometimes you have to use a grand gesture to illustrate something very simple," explained Dani Kalt. You and me - reduced to the essentials: Icons.
Customers, partners and employees enjoyed an appealing program in the lecture hall of the Kunsthaus Zurich: CEO Dani Kalt gave a short presentation explaining the development of the idea, peppered with anecdotes from 20 years of CS2.
Duo Blush provided the musical backdrop. The guests were challenged during the aperitif: They were allowed to imitate the great couples of history while posing and add their own suggestions to the collection of icons.