Anniversary campaign: WWZ and James provide quality of life
An anniversary can prove to be the ideal time to launch a new image campaign at the same time. WWZ Energie thought so too and commissioned James with this task.
The campaign pursues the strategic goal of making the existing claim "Supplied with quality of life" a visual and textual emotional experience. The first motifs can be seen throughout the canton in time for the 125th anniversary. In addition, James is currently working on further measures and will also be responsible for the new brand guidelines.
WWZ supplies the population and the economy in the canton of Zug and in areas of surrounding cantons with energy, telecommunications and water. It generates energy from renewable regional sources, supplies electricity to market customers throughout Switzerland and is one of the country's largest cable network companies. The WWZ Group is headquartered in Zug and employs nearly 380 people.
