Since 21 October 2016, people have been able to register via the platform We-make-it-happen.ch register for a Saas-Fee Wintercard. As of Wednesday, 66,000 season passes at 222 francs each, 5,200 three-year passes and 600 15-year passes had been sold. "We decided to run the deal with 75,000 registrations. The response to the campaign has been very positive. So we would like to express our sincere thanks to the people as well as the numerous service providers and tour operators who supported us," says Rainer Flaig, Delegate of the Board of Directors of Saastal Bergbahnen.
Together for innovation
"The whole village benefits from the implementation of the Wintercard," says a delighted Pascal Schär, CEO of Saastal Marketing. "Tourism needs innovative ideas. We are convinced that we have taken a step in the right direction with this crowdfunding campaign," he adds. The We-make-it-happen.ch platform will remain open as planned until 27 November 2016. The season tickets will be valid in the Saas-Fee and Saas-Almagell ski resorts from 1 December 2016.
The crowdfunding campaign was developed by Matter Gretener Lesch (Werbewoche.ch reported). (pd/hae)